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John Ribbler

Mentor Profile »

SALES AND MARKETING: Integrated Sales/Marketing Management

6 Months | 12 Hours | $2100.00
For sales and marketing professionals (and aspiring executives in finance, IT, operations, etc.) you will learn how to boost profits by making every element of the customer experience work together. You will learn how to build an integrated sales and marketing plan, hire and manage outside vendors, navigate interdepartmental politics, and promote your successes throughout the organization. Entrepreneurs and aspiring executives must understand the complexities of communicating with customers and you will get a firm foundation here.

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How do I choose which mentor is right for me?
Selecting the right mentor is not as difficult as it might seem. Often, after reading the experience, philosophy, and available programs, there will be at least one clear fit for you. To help decide between two or more, it is often best to choose the mentor with the closest experience to what you are trying to achieve. Also, consider things like strengths, volunteer activities, and hobbies which can greatly affect a mentor’s life experience.

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